Design Registration

Design registration protects the visual appearance of a product, including features such as shape, configuration, pattern, or ornamentation. It does not cover the functional aspects of the product but rather the aesthetic elements that make it visually distinctive. A registered design allows the right holder to prevent unauthorized copying or imitation of the protected design for a specified duration, typically ranging from 10 to 25 years, depending on the jurisdiction.

gray concrete wall inside building

gray concrete wall inside building

worm's-eye view photography of concrete building

worm's-eye view photography of concrete building

The process involves submitting an application with representations of the design, such as drawings or photographs, along with a description if required. The application may undergo a formal or substantive examination, depending on the laws of the jurisdiction. Once registered, design protection helps businesses and creators maintain a competitive edge by preserving the uniqueness of their product’s visual identity. It is especially valuable in industries where product appearance influences consumer choice, such as fashion, electronics, and consumer goods.